
About Me
A Marketing Graduate from Nottingham Trent University who possesses a high level of literacy in marketing and creates engaging communications. Well-versed in identifying market trends and customer needs to create a highly targeted marketing campaign. Excellent communication and relationship building skills ensure the ability to network skillfully and build mutually beneficial relationships. |
Skills
Services
DIGITAL MARKETING
Experience in campaign and strategy driving brand awareness and visibility. Proficient is delivering user-centric solution in compliance with clients requirements.
MARKET RESEARCH
Analytical and detail oriented market research analyst skilled in determining how consumer perceive products and services. Recommendation based on effective research and interpretation of data.
SOCIAL MEDIA
Identifying problem areas through real-time performance tracking to implement and monitor online campaign. Comprehensive knowledge of web-base marketing tools and analytical softwares.
YOUTUBER
Passionate content strategist skilled in research, writing and editing broad range of content. Planned, produced and edited video projects to maximise engagements.
Experience
sENIOR EXECUTIVE MEDIA OPERATIONS
FROM DEC 2021 - PRESENT
✅ Track campaign performance to ensure it is delivering as per the goals.
✅ Competitive reporting and analysis.
✅ Campaign set up for Digital buys.
✅ Collect creative specifications and manage digital trafficking requirements for the Ad Ops team and more.
CONTENT CREATOR
FROM MAR 2021 - PRESENT
✅ Sharing tips, tutorial and related information on digital marketing.
✅ Talks about online marketing tools like ActiveCampaign, Google Ads, Mailchimp, Email Marketing and many more to come in future while learning and executing to help others gain knowledge.
✅ Video recording, video editing, scripting, advertising software execution like Google Ads, project planning, etc.
marketing strategist
FROM FEB 2021 - PRESENT
✅ Served as point of contact and liaison representing retail affiliate concerns to corporate services.
✅ Ensured achievement in key performance indicators including conversion rates, CTR and keyword quality scores throughout the advertising process.
✅ Independently marketed all aspects of my business, events, integrating the website with other software including funnels, Mailchimp, WordPress, YouTube.
MARKETING CO-ORDINATOR
FROM APR 2020 - DEC 2021
✅ Prepares marketing reports by summarizing, collecting, analyzing sales data.
✅ Developing and implementing marketing and advertising campaigns by assembling and analysing the sales forecast.
✅ Monitors budgets by comparing and analyzing actual results with plans and forecasts and many more.
google ads internSHIP
FROM SEP 2021 - NOV 2021
✅ Drive new ideas and processes to improve the performance of campaigns, including account structure, bidding, ad copy.
✅ Participating in media planning to identify target audiences and craft effective campaigns.
✅ Create and manage keyword lists, audiences and placement targeting for Search, Display and remarketing campaigns and more.
MARKETing communication consultant
FROM OCT 2019 - FEB 2020
Consulted with strategies for developing an online marketing campaign effectively increasing followers by 1000+ and driving brand awareness which was implemented by the organisation.
Utilised social media analytics tools such as Hootsuite to track consumer engagement and draw conclusions about user data.
MARKET AMBASSADOR - CITY CAMPUS
FROM SEP 2019 - OCT 2019
✅ Represent Nottingham Trent University (NTU) area of study at open days. In uni events meeting and talking to visitors about the course and student life.
✅ Showing, informing, and helping prospective students and families to learn more about studying at NTU and living in Nottingham.
MARKET RESEARCH ASSISTANT
FROM OCT 20218- AUG 2019
✅ Data analysis through quantitative research on local citizens of Nottingham about the awareness on heart health affecting habits they possess and compare the contextual barriers and facilitators across study sites that influence the comprehensive Cardiovascular diseases (CVD) prevention and control.
✅ Worked closely with the market research team to create custom research surveys, collect data, analyse and report on finding to deliver key insights.
PROJECT MANAGER - THE THEATRE SOCIETY
FROM AUG 2015 - SEP 2017
✅ Acted as a Project Manager of The Theatre Society who started as a team member. As a member, I created an intimacy to a degree where members stay close to each other, figuratively as well as literally.
✅ Initiated a two-way communication instead of one-way making a conversation an exchange of ideas and information with an implicit and explicit agenda.